Dan Pascone (00:00): I'm Dan Pascone, CEO of Tailored Wealth and host of the Making Sense of Your Money podcast, where every conversation is built around one idea. Your money is a tool to design and live your version of a rich life. If you're a successful executive, business leader, or part of the sandwich generation trying to manage your own financial life while also wondering how to support aging parents, this conversation is for you. Because the hardest money conversations usually aren't about portfolios, performance, or spreadsheets. They're the kitchen table conversations. How do we protect our parents? How do we prepare our kids? How do we make sure the people we love aren't left scrambling when life changes overnight?
Today I'm joined by Erin Niehaus, founder of Planning Paths and a wealth management professional with deep experience across institutional asset management, tech investing, and private banking. We're getting into why good financial planning has to go far beyond investments, why aging parent conversations are often avoided until it's too late, and how AI is changing the wealth management industry. And why being rich and having money are not the same thing.
Erin Niehaus (02:20): I've had kind of a circuitous path to the wealth management world. I started off in institutional asset management. So picking stocks for big pension funds, which was by far the best job I've ever had. We travel around the world and pick stocks for big pension funds. And then I moved out to San Francisco back in the late 90s because I was mainly focused on tech investing. And so I started with a high tech hedge fund startup during the go-go days and have just sort of stayed in that space. I got to wealth management because I had four children in three years and had to step back for a little while. And I found that there was a lot of people that I knew personally that were having issues with their money. And a lot of that has informed the work that I'm doing now. I call them kitchen table conversations, but really where the rubber hits the road on the pivots in people's lives.
Erin Niehaus (04:06): The biggest one was when I was in San Francisco, my parents were in New York and I had four small children and my mom had been diagnosed with lung cancer. And so she was in and out of Sloan Kettering. She called me one day and she's like, hey, could you help me? Because I just can't figure out why your dad's life insurance policy would have been canceled. So I flew back and we went through at the bank all the accounts and we found one that neither one of us recognized. And it was just small withdrawals, here and there, but it did tend to coincide with when she was in the hospital. And it turns out it was embezzlement. And over the course of eight years, this trusted advisor had stolen a lot of money from my parents right under her nose. And then I had another good friend whose husband had used her credit score, used her name on a bunch of different business loans that went bankrupt. Her credit went to zero. They went bankrupt and then he divorced her and she didn't have anything and didn't know where to turn. And within like a six months period, these two things happened. And I just thought to myself, okay, this is crazy. And so I really did make it my professional focus at that point to be a steward. And that's partly what drove me to do the CFP. Because as you know, they have that ethical fiduciary responsibility. I really believe that we really need to be stewards and we really need to be protectors. So that's really what got me into this business, because I was like, nobody else should have to go through this.
Erin Niehaus (08:56): Super high level, it's equity comp, structuring exact compensation, figuring out taxation, figuring out planning for the upside should anything hit. So a lot of QSBS and trust stacking and those kinds of things that are a little bit more complex and more future-proofing. But those aren't necessarily the kitchen table conversations. The kitchen table conversations are around how do I save for college? What is a 529? How do I plan for my aging parents? How do I look forward and say, how do I have that conversation with my mom or dad? How do I instill these values in my children? How do I steward what they're doing and teach them with guardrails? I find that these are the kinds of conversations that my clients don't even know how to have.
Erin Niehaus (11:30): The biggest financial risks are the unseen paper trails, the beneficiary designations, the wills that are not updated, the POAs that haven't been signed. It's a lot of the paperwork that, when done correctly, can make a huge difference in people's lives. The second big financial one is cost. People just don't understand how expensive it is to be old. And every state is different. But some of these costs are up to $15,000 a month out of pocket. And Medicare does not cover it. Most people have this strange assumption that Medicare covers long-term care and it doesn't. There's also a lot of things that long-term care insurance doesn't cover. So it takes a lot of attention to detail on where the financial risks can be.
Erin Niehaus (12:55): I was most recently at JP Morgan's private bank and I dealt with people that were really wealthy. Between that and a lot of lived experience, it didn't matter how great the estate plan was or how amazing the portfolio was. These issues kept coming up over and over. And so I created this program called Planning Paths. The first one is just opening the conversation because I mean, I have five siblings. Good luck getting all of us on the same page. And then it's taking inventory where we are, what needs to happen from legal, financial, medical. I have some crisis playbooks in there, like your dad goes looking for a dog he hasn't had in 10 years. Like, what do you do? Right? And then the last one is where I like to end on a high note, which is honoring the legacy. I actually don't feel like our culture does a good enough job honoring our elders. When my mom died, someone had to write an obituary in 48 hours. It's your head's messed up. You're so upset. And then you have to go do all these real world things. I literally had an obituary template in there. And I had a client whose wife had died. He has a stroke. He's been fostering dogs to keep him going. Who takes the dogs? It's very real world, tangible pain points. Even just consolidating accounts, right? Less fraud doors open. There's just so much that you can do that are really simple things that can have a huge impact, especially if you do them in advance.
Erin Niehaus (16:35): Six weeks is the answer. But again, I think that we have to be realistic because some parents won't want to talk about this at all. And part of this is like a scavenger hunt, looking for: is there a will? What does it say? But it's designed, like the do it yourself one is designed to take as long as you need. The cohort one is more like, let's walk through this in six weeks. And again, there's part of me, to be perfectly honest, Dan, that when I first did it, I was like, this seems really basic. But the more I've gotten it out to families, the feedback has been incredible. I sit on these Zoom calls with siblings whose dad is showing signs and they're like, we got to get this together, right? And we could do it in two weeks. A big part of this is working with your advisor, right? Making sure that you have another set of eyes and someone that you trust who can help your family.
Erin Niehaus (18:25): I really view it as a productivity tool, right? And it absolutely is changing the way we're all thinking. I think that for wealth management in particular, I'm seeing it a couple of different ways. My entire course that I just built was all done on AI. But you need that subject matter expertise to have AI help you. And so I do think that it amplifies and really puts a fine tune on people's professional or personal interests and their skills. My experience today is that 50% of the time there's something off about it. So I still think the human eyes are incredibly important. But that said, you can do crazy things when your clients dump statements on you. You can now get that all organized beautifully with AI. I think one of the things that I'm learning about AI in particular is how specific one needs to be on the prompts, right? And how you really have to think about it incrementally because it all builds on each other. I would not ever use it for everything. I'm still going to read the fine print.
Erin Niehaus (22:05): You've heard that, right, the studies, right? 27% of people's time that they're hired for is spent on their actual task that they're hired to do, right? So if that number goes from 27 to 54 and doubles because of AI, win, win, win, win, win. It's just a huge productivity gain. And I think that's what's going to happen with AI is that we're going to see all these underlying productivity enhancements and the ability to really hone in on what the problem is and what the solution is because that's what it's really, really good at.
Erin Niehaus (24:04): Lightning round: One meal for the rest of my life? A cheeseburger, lettuce, tomato, the whole thing. One tool I can't live without besides a phone or computer? Electric toothbrush. Book that's influenced me most? The Psychology of Money. One habit that's had a major impact? Getting up really early in the morning to have quiet time and write. That's kind of how Planning Paths honestly was born. Bucket list item checked off? Seeing Hagia Sophia in Istanbul. Still on the list? Safari, before everything burns. Best money under $1,000 I've ever spent? A business coach. One belief about money I wish people would unlearn? That it defines anything about your worth. Rich is a whole different thing than having money. Advice to my younger self? Be more present. Slow it down, sis. I don't know where you're going because you're spending a lot of time and effort to grow in circles.
Erin Niehaus (22:58): For me right now, it's being able to control the vision of what I put out every day to really finally take all of my harder knowledge over the years, both personally and professionally, and put that into a product that I can put in the world to help people. Like that for me, I wake up every day so excited to share with the world. And that has not always been the case in my job. So a rich life is the ability to do that. Obviously spend time with people that I love, friends, family. Like I mentioned, I have four kids.
Dan Pascone (30:02): Very, very cool Erin. This was great. Thank you for coming on and sharing your insights. Planningpaths.com, plural, is where you get her program and all the content that she spoke so eloquently about. That is it for our episode. You can find the podcast along with our YouTube channel and our newsletter all for free at makingsenseofyourmoney.com. And as always, remember to prioritize your version of a rich life.