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The Billionaire Trust Strategy You've Never Heard Of | Dan Pascone with Alessandro Chesser | Ep #35

TL;DR

Alessandro Chesser, CEO of Dynasty, spent the first half of his career in bank trust departments and the second building Carta's sales org from zero to over $300 million in recurring revenue. He now runs a company that sets up Nevada trusts for startup founders and early employees, aiming to help them capture more of Qualified Small Business Stock's federal tax exclusion, up to $10 million to $15 million in gains per qualifying trust, by gifting shares into multiple irrevocable trusts while a company's stock is still worth close to nothing.

It's a genuinely powerful strategy for the right person, but it's also technical, timing-dependent, and easy to get wrong without the right team around you.

Meet Alessandro Chesser: From Bank Trust Desks to Carta to Dynasty

Alessandro Chesser spent his first decade in banking, at Bank of America, Wells Fargo, and Washington Mutual, working the sales side of high-net-worth banking: deposits, loans, and investments. That's where he first learned how trust documents work and why wealthy families rely on them.

He then spent nearly eight years as Carta's first sales hire, helping grow the company from nothing to more than $300 million in annual recurring revenue. Dynasty, the company he later founded with two former Carta colleagues, combines both halves of that career: trust knowledge from banking, and the software instinct to make a historically expensive, paperwork-heavy process available to a much wider group of startup founders and early employees.

Why a Revocable Trust Beats “Just a Will”

Alessandro's starting point is one we make to clients regularly: a will alone routes your estate through probate, a court process that typically runs 12 to 18 months and can stretch to five or six years if a family disagrees or someone contests it. A basic revocable trust lets a successor trustee you name settle your estate privately, without a judge, and without the delays and legal fees probate can generate. It's the entry-level move most families are missing, not an advanced strategy reserved for the wealthy.

Nevada and South Dakota: The Onshore Trust Havens

Beyond a simple revocable trust, Alessandro's business is built around irrevocable trusts formed under Nevada or South Dakota law, two states with legal frameworks he describes as the best in the country for asset protection and taxes. Properly drafted, these trusts can be difficult for creditors or plaintiffs in a lawsuit to reach, carry no state income tax at the trust level, and can hold assets across multiple generations without triggering estate tax at each transfer the way a standard estate might.

The tradeoff is real: irrevocable means exactly what it says. Once assets are gifted into the trust, the grantor gives up direct ownership and control, in exchange for that asset protection and tax treatment.

What Qualified Small Business Stock (QSBS) Actually Excludes

Qualified Small Business Stock, under Section 1202 of the tax code, lets founders, early employees, and certain investors exclude a meaningful slice of capital gains from federal tax when they sell stock in a qualifying company. Alessandro puts the number at roughly $10 million to $15 million depending on when the shares were issued. To qualify, the company generally needs to be a C-corporation, not an LLC or S-corp, can't be primarily a services business, and the stock needs to be held for at least five years.

The exclusion applies per taxpayer, per company. Alessandro's business is built around a specific extension of that idea: a properly structured, independently trusteed irrevocable trust can potentially hold its own separate QSBS exclusion for the same company's stock, which is why gifting shares into several trusts, for a spouse, children, or other beneficiaries, can multiply the total amount of gain that's eligible for exclusion.

What Most People Miss

The instinct is to treat this as a paperwork exercise: set up a few trusts, gift some shares, and the tax savings follow automatically. In practice, QSBS trust stacking sits in a technical, closely watched corner of the tax code. The IRS and courts have scrutinized aggressive versions of these arrangements, particularly when a grantor keeps effective control over trust assets or the trusts aren't administered as genuinely separate, independent entities. The strategy is legitimate when it's done correctly, with real gifts, real independent trustees, and documentation that holds up, but “correctly” is doing a lot of work in that sentence.

That's exactly why this kind of planning needs a coordinated team: a securities attorney to confirm QSBS eligibility, a tax professional to model the gift and exemption impact, and an independent trustee, not a single vendor promising a shortcut. Alessandro's own advice reflects this: Dynasty doesn't make your stock QSBS-eligible in the first place, a lawyer and a platform like Carta do that work first.

A Concrete Example: Why Timing a Trust Gift Is Everything

Consider two hypothetical founders of the same company, three years apart in when they act. The first gifts shares into a handful of irrevocable trusts in year one, when the company is worth next to nothing. That gift uses up almost none of her roughly $14 million lifetime gift and estate tax exemption, and all the future growth happens inside the trusts, growth that, if the underlying stock qualifies, can later come out tax-free under each trust's own QSBS exclusion.

The second founder waits until after a Series B, when his shares are worth $8 million. Gifting the same percentage into trusts now uses up more than half his lifetime exemption in a single transaction, and he has far less flexibility left for future estate planning. Same strategy, same paperwork, a very different result, because he waited for certainty instead of acting while the stock was cheap.

The Bridge to Our Own Process: Trusts Are a Tool, Not a Plan

We see the trust side of this conversation constantly with founders and executives who hold concentrated, appreciating equity, whether that's pre-IPO stock, RSUs, or a business they built themselves. A properly structured trust, revocable or irrevocable, is one tool in a much larger plan, alongside your tax strategy, your liquidity timeline, and your estate documents, not a stand-alone fix. We cover the full toolbelt, SLATs, GRATs, ILITs, and QSBS timing, in our own trust playbook for high earners, and the broader exit-planning sequence, including QSBS stacking specifically, in how founders turn a valuation into an actual legacy.

Who Should Actually Be Paying Attention to This

Alessandro's rule of thumb: anyone who owns roughly 2% or more of a non-services C-corp with real exit potential, founders, co-founders, some early employees, and some early investors. On a $1 billion exit, 2% is $20 million; without trust planning, everything above your personal $10 million QSBS cap is taxed at full rates. Recent tax law changes have also moved the ground under this planning: the federal lifetime gift and estate exemption expanded starting in 2026, and QSBS itself saw enhancements in the same legislation, both of which change the math on when and how much to gift. We break down what else changed for executives here.

Who This Is For

This episode lines up closely with a meaningful slice of our own clients: founders and early employees at venture-backed or fast-growing C-corp companies who hold real equity and are years, not months, from an exit. If that's you, the lesson isn't to run out and set up trusts on your own; it's to get your equity, your tax exposure, and your estate documents in front of a coordinated team while your shares are still cheap enough that acting is easy.

If you're further along, already through a liquidity event or managing concentrated stock from years of vesting, the underlying principle still applies: get appreciating assets positioned correctly before the growth happens, not after.

Frequently Ask Question

Who is this episode really for?

This episode is especially relevant for founders, early employees, and investors in high-growth C-corp companies particularly tech or product businesses that may qualify for Qualified Small Business Stock (QSBS). It’s also useful for any high earner who wants a better understanding of how wealthy families use trusts to avoid probate, protect assets, and reduce taxes over multiple generations.

What exactly is Qualified Small Business Stock (QSBS)?

QSBS refers to shares in a qualifying C-corporation that meet specific criteria under the U.S. tax code. If you acquire QSBS when the company meets those criteria and hold it for at least five years, you may be able to exclude up to $10M (and in some cases more) of capital gains from federal tax when you sell. Not all companies or shares qualify, and the rules are technical, so it’s important to work with experienced legal and tax professionals.

Why are Nevada and South Dakota such popular trust jurisdictions?

Nevada and South Dakota have built reputations as domestic “trust havens” because their laws provide strong asset protection, 0% state income tax for many types of trusts, and generous rules allowing trusts to last for many generations. For high net worth families and founders with major liquidity events, that combination can make a meaningful difference in long-term wealth preservation.

How does creating multiple trusts increase the QSBS benefit?

Under current rules, the QSBS exclusion is generally applied per taxpayer, per issuer. That means if you personally have a $10M QSBS cap with respect to a given company, certain properly structured irrevocable trusts established for your beneficiaries can each have their own $10M cap for that same company. By gifting QSBS-eligible shares into multiple trusts, it may be possible to multiply the amount of gain that can be excluded from federal tax. This requires careful planning and should only be done with qualified professional advice.

When is the right time for a founder to think about this kind of planning?

From a tax and estate perspective, earlier is usually better. When a startup is new and shares are worth very little, gifting them into trusts uses up less (or none) of your lifetime gift/estate tax exemption. Waiting until the company is clearly valuable can make planning more constrained and more expensive in terms of tax capacity. That said, it’s rarely “too late” to do some planning unless you’ve already fully used your lifetime exemption.

Does this episode provide personalized tax or legal advice?

No. The conversation is educational and high-level. QSBS rules, trust law, and tax outcomes are complex and highly dependent on your specific facts and circumstances. You should not act solely on what you hear in this episode. Always consult your own tax adviser, estate planning attorney, and financial professional before implementing any trust, gifting, or QSBS strategy.

Is the specific trust structure Alessandro describes something Tailored Wealth sets up for clients?

We don't provide legal services or act as trustee ourselves, and this episode isn't an endorsement of any particular vendor or product. What we do is coordinate the planning: working with your estate attorney and tax professional to figure out whether a revocable trust, an irrevocable trust, QSBS timing, or some combination actually fits your equity, your timeline, and your goals, then keeping it aligned with the rest of your financial plan. If you're a founder or executive with meaningful equity and you're not sure where to start, a free Wealth Strategy Call is a good first step.

Ready to Coordinate Your Equity, Tax, and Estate Planning?

Whether you're a founder years from an exit or an executive sitting on concentrated stock today, the trusts, the tax exclusions, and the timing only work if they're coordinated with the rest of your plan. Book a free Wealth Strategy Call and we'll look at your equity, your timeline, and your estate documents together: no product pitch, just a clear-eyed conversation about your hybrid retirement.

Disclosure

The information provided is for educational and informational purposes only and does not constitute investment advice and it should not be relied on as such. It should not be considered a solicitation to buy or an offer to sell a security. It does not take into account any investor's particular investment objectives, strategies, tax status or investment horizon.

No investment strategy or risk management technique can guarantee returns or eliminate risk in any market environment.

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Tailored Wealth and its advisors do not provide legal, accounting, or tax advice. Consult your attorney or tax professional.